TRA Press Room

NEWS FOR IMMEDIATE RELEASE


ASHAWAY RACKET STRINGS
PO Box 549
Ashaway, RI 02804 USA

Media Contact:
THOMAS RANKIN ASSOCIATES
Tom Rankin, APR
+1 (401) 527-6245
email: tomr@trankin.com

Click on image to download JPG

New SuperNick® ZX Squash Strings from Ashaway Combine Nylon and Zyex®

-- Multifilament nylon core provides optimum feel of the ball and precise touch
-- ZX wear layer increases durability and maintains tension
-- Textured surface increases ball control and maximizes spin potential

Ashaway, RI -- Ashaway Racket Strings has added a new member to their market leading SuperNick® family of squash strings. Dubbed SuperNick ZX, the new 1.25 mm (17 gauge) string utilizes a multifilament nylon core wrapped in a wear layer of high tech Zyex® filaments. The new design provides much better tension stability and durability compared to current SuperNick XL strings, while maintaining the precise response of SuperNick's traditional multifilament core. A textured surface on the wear layer also increases grip and maximizes ball control and spin potential.

"More than a year in development, this new string combines the best features of our legendary SuperNick XL product line with the dynamic characteristics of Zyex fibers," said Ashaway's Steve Crandall. "It's a nylon-based string with a superpower, i.e., Zyex power. While we originally intended it for the very best squash players, SuperNick ZX can be an asset to anyone's game."

SuperNick ZX is designed for three types of players: for those looking for precise touch and excellent feel of the ball; for those who require superior durability and tension maintenance but still want the feel of a SuperNick string; and for players looking for increased ability to control and add spin to the ball.

"Several leading professionals in the US, such as David Palmer, John White, and others have already switched to this new hi-tech squash string product," Crandall added, "and I've just been informed that Mathieu Castagnet of France, currently PSA World #10 in men's singles, will convert to SuperNick ZX string in 2016."

SuperNick ZX is a high visibility orange in color for easy identification on the court. It is available in 9-meter (30 foot) sets, as well as 110-meter (360 foot) reels, and is designed to be strung at tensions up to 40 lbs. (18 kgs.).

ASHinfo

Ashaway Racket Strings are made by Ashaway Line & Twine Mfg. Co., the only U.S. manufacturer of string for squash, tennis, racquetball, and badminton. Operated by the Crandall family since 1824, Ashaway has been making racquet strings since 1949, and is responsible for several important technical innovations. Ashaway has been the Official String of USA Racquetball for more than fifteen years. Ashaway Line & Twine Mfg. Co. also makes braided products for medical and industrial applications. For more information visit www.ashawayusa.com. Zyex is a registered trademark of Zyex Ltd.

For additional product information, contact:
Ashaway Line & Twine Mfg. Co.
PO Box 549
Ashaway, RI 02804 USA
Tel: (800) 556-7260 (U.S. only) or +1 (401) 377-2221
Fax: +1 (401) 377-9091
Website: http://www.ashawayusa.com
Facebook: https://www.facebook.com/Ashaway
Twitter: @Ashaway1824
Email: sales@ashawayusa.com

<< SuperNickZX.jpg >>
Ashaway Racket Strings has added a new member to their market leading SuperNick® family of squash strings. Dubbed SuperNick ZX, the new 1.25 mm (17 gauge) string utilizes a multifilament nylon core wrapped in a wear layer of high tech Zyex® filaments. The new design provides much better tension stability and durability compared to current SuperNick XL strings, while maintaining the precise response of SuperNick's traditional multifilament core. A textured surface on the wear layer also increases grip and maximizes ball control and spin potential.

ref: ASH8875.0116


Return to Main Ashaway Page


 

Home | TRA Press Room | Portfolio | Services | TRA Advisor | About TRA | e-mail Us

Thomas Rankin Associates